Magento is an open source e-commerce flexible platform which offers easy customer service management. Beautiful search engine friendly websites can be made with the help of magento. Thus starting an e-commerce website is easier with magento. For this you need certain basic search engine optimization pointers for enhancing visibility of your magento website which are as follows:-

1 – Begin with Web Configuration-Web configuration is a must before you begin with the magento site development. Unless and until you have had configured an updated version of the platform you cannot give your users good experience. Go to “System” followed by “Configuration” later on the web on the admin panel of the website. In URL Options, you can modify the setting “Add Store Code to URLs” to “no”. You must set “Server URL Rewrite” to “yes”.

2 – Proper Use of Keywords-Followed by the metadata of your content management system page what you can do is to make sure that you use keywords along with the description of the product page. In fact using right keyword can help with website promotion.

3 – Distributing Links Carefully-The internal links also matter at the same time for having an impact on the page rank of your homepage. This will definitely help in the rank improvisation.

4 – Content is Equally Important-The content of the site cannot be definitely overlooked. Try to get a unique content for your website. Let the content speak for you. Make it catchy to lure more and more crowd so that it is easier for customers to go through your website.

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5 – Detailed Product Description-Try to have a detailed product description so that things are clear to the customers. Each and every product description that you provide to all your customers makes it easy for them to visualize things.

6 – Use robots.txt File- The /robots.txt file is used by website owners to direct about their site to web robots. The robots.txt file permits robots to crawl through your website.

7 – Add Images – Photo and video is comparatively more appealing to human brain. Did you know that images create an emotional connect with its audience? Yes, that so true. Images usually leave a powerful impact on humans. A good online store should have captivating gallery store. You can use tags for all the images that are a part of your content. Take care for the images need not be of higher resolution for they take time to load.

8 – Clear database log -The data that is not in use grows to a bulk amount which turns out to be unnecessary data slowing down the page. This is obviously a speed killer for not just Magento platform but for all websites.

9 – Use Google analytics-See to it that you enable the Google analytics. Generating a Google sitemap to assist Google for the purpose of indexing your site is good idea to begin with.

10 – User Feedback -User testimonials play important role to build reliability. Improve the page loading speed so that users do not ignore your website or do not turn up ever. The loading speed can create a huge difference.

11 – Add Snippets-Rich fragments can create wonders so add snippets to your magento site. Small spelling mistakes can cause big mess. Avoid making spelling mistakes at this point of time when the beta version of your site is already ready.

12 – Out-of-Stock Product Page-Well it is also suggested to keep your out-of-Stock product page. Although the out of stock page does not bring any revenue. It is noteworthy that things are getting out of stock for people have more liking towards a product and so you need to bookmark the page. Keep updating your visitors as soon as the products are back in stocks. You need to test your website from time to time to make it error free.

13 – Bug Free Programming-Your PHP codes should run quickly so as to give users a flawless experience. Sluggish webpage is actually irritating making you loose your audience. That’s the reason your PHP code should execute in no time. The more time you give on the code the more bug free your PHP code is.

With these simple things you can bring crowd as to promote your business. You can even get in touch with Magento expert to learn more and more about Magento. If you liked the following tips do share this with your friends, colleagues around.