The market these days is jam-packed with a large number of bulk SMS Indore service providers. This can make it very difficult for you to find the right fit for your business. In fact, the entire affair can be a great headache. There are a number of important factors for you to consider prior to choosing one.

• First of all, you need to understand whether the platform is easy or difficult to use.
• Next, ponder on whether you will be able to manage and upload contacts on the platform or not.
• Also, consider the price you will have to pay per message.
• Considering or enquiring about hidden charges will also be an important concern.
• You will also have to consider the features and products offered by the providers and the ones you really require.
• Considering the type and quality of support required is also necessary.

This list might go on!

Nevertheless, if you have plans of sending messages to your consumers automatically by making use of an API then the decision making procedure gets a bit easier for you. In this case, you will not have to worry about the different extra features offered by an online messaging platform along with the ease of using the same. However, there are three important things you need to worry about and they are:

• Does the SMS API provider indulge indirect connections?
• Is it easy to follow API instructions?
• Rate per SMS

Getting the answers to these three important questions will help you in reaping the best from your SMS campaign.

Does the Bulk SMS Indore Provider Make Use of Direct Connections?
The very first question on the list is whether the provider uses direct connections. The connections are basically links with some major SMS providers. The process works like this:

• When you are sending an SMS to your customers, the messages go through these providers reaching the handset of the user directly and within the shortest time possible.
• You might come across providers using grey routes. Such providers are not connected to the major providers directly and will take several international hops for sending messages to the users.
• The grey route providers might mean slower message delivery time along with the risk of sending data via multiple systems. So, you have the increased risk of your messages getting lost somewhere in between.

Is It Easy to Follow API Instructions?

Using an API actually means having a clear understanding of the instructions. APIs can easily turn useless if you are not able to understand them.

• You must always go for providers and even bulk SMS resellers dealing in simple and easy API documentation and instructions. It is not wise to go for an API provider directly by believing in the provider’s word of mouth. Have a look at what the customers have to say about the provider.

What is the Rate per Message?

Because you are simply integrating with a certain bulk SMS API, there is absolutely no need for you to spend eight, ten or twelve dollars per text. This is worthwhile because:

• You are already doing the majority of the work by integrating the API into your machine. This means there is no need for you to access the online messaging platform for sending messages.
  This further means you do not have to pay any over-inflated rates. Here it is important for you to understand that you always need to go for providers that offer low and competitive rates per message.

How is Mass Text Messaging an Effective Marketing Strategy?

There are a number of good points that make bulk text messaging one of the most effective marketing strategies. We will have a look at these points below:

• It helps in capturing a huge customer base: By going for bulk messaging solutions, businesses can easily capture a very huge customer base and that too without putting in a lot of money and effort. Bulk SMS Indore providers offer good value for money deals perfectly suited to the requirements of varied companies. Going for bulk messaging solutions in Indore makes it easier for businesses to build their brands, one customer, at a time by way of well-thought and executed promotions delivered right into the inbox of the customers.
• Messages are the most ROI-driven devices used in digital marketing campaigns: Are you in the lookout of sending 1000 messages or even more than that within the shortest time possible? If this is the case then one thing you can rest assured of is that the rates per message will not cause a hole in your wallet.
• Good open rates: Mass text messaging happens to be the leader when it comes to calculating open rates. Messages delivered into the inbox of the customers come with an open rate percentage of 99%. This means that if you are sending your marketing message on the phone of the customer, it is sure to be read. This is far more beneficial than going for mailing services.

Start messaging now!