Many small business owners completely overlook message texting when it comes to marketing; the SMS has long been an effective way to communicate, yet a messaging service can be so much more. Every organisation is only as effective as its communication system and we use a wide range of platforms that can be seamlessly integrated when you use the services of a 3^rd party SMS provider.

SMS Marketing

You may not have thought to create an SMS marketing campaign, which can bring a great roi in the right hands. Take the leading SMS company in Australia as an example, where a team of industry professionals assess your business and how SMS can be integrated into your marketing campaign. Use their secure online platform to deliver your text messages; here are just a few of the features:

• Full set of campaign tools available.
• Email integration.
• Set field, date and time schedules.
• Managed opt/outs.
• Virtual numbers to handle replies.
• Automated reply.
• In-country data storage.

There’s much more to SMS than first meets the eye and it takes some professional help to get the most out of SMS as a platform.

Total Integration Across All Platforms

SMS can be fully integrated with email and other digital platforms giving you seamless connectivity and the experts can create dynamic content (MMS) that can be delivered to your customers’ digital devices, giving you a healthy return on investment.

Confirmations & Support

Many appointment-based businesses use confirmation texts, which can be handled by a team of SMS experts and that takes the pressure off your office and reception staff, as processes can be customised and automated, boosting efficiency. Here are a few tips when outsourcing essential services to third parties.

Tracking & Managing Text Messages

This is an invaluable tool that empowers the manager in so many ways; you know who received what and when –the system can be pre-configured so that messages are sent after meeting to remind people of the main points covered. An employee cannot say they didn’t receive the message, not when you are the administrator of the system, as everything is logged.

Inbound SMS

When customers reply to your SMS, this data can automatically be changed into email or HTML format and sent to relevant people, along with sender ID for clarification. Messages can be relayed instantly, or to a predetermined schedule, the choice is yours.

Network Competitions

You can create cash competitions on your SMS campaign board, which is ideal if you are in the leisure industry; the supplier has the licence to run gambling games and they have multi-layered competitions with attractive user features.

Integrated Digital Network

All businesses use numerous digital networks and with the right provider, your 3^rd party SMS service will be a smooth addition to your already efficient business. While it is good to be using cutting-edge technology, we mustn’t forget the value that services like SMS have for the small business owner.

Talk to a leading SMS service provider and see what they can do to streamline your business processes and generate leads.