Social media has grown tremendously, and this growth will not stop any time soon. Since the advent of social media, people have found more use for the Internet. In fact, social media has provided a more effective platform for instant communication, wide-reach advertisements, and a personal space for each user to share moments, pictures and videos with friends and relatives online.

Facebook, Twitter, Instagram, Pinterest, all these are some of the many social sites available on the Internet. This article provides 25 amazing social media facts that you should be aware of. Read on.

1- 31% of the world’s population have social media accounts

The world has over 7.2 billion humans living on it. Out of all these, only a fraction, about 31% use social media and have subscribed to different platforms. This is perhaps due to the easy access of high speed internet and sophistication of mobile technology that has facilitated one to be connected to the rest of the world seamlessly through the Internet.

2 – Approximately about 75% of all Internet users use social media

Social media is the new frenzy in the Internet world. A huge percentage of Internet users have accounts with many popular social network sites, such as Face book and Twitter. Even though it was previously a preserve for the teens, the use of social media has grown such that everybody including the old generations is hooked. In the next few years, the Internet world will transform tremendously, with major changes linked to how social media is used in the society today.

3 – On Average, Internet Users Have More Than 5 Accounts

The world of social media has so much to offer that it is no longer enough for a person to maintain only one social media account. According to statistics, on average, Internet surfers have subscribed to more than 5 accounts on different social media platforms. The young general are more active online and tend to create more accounts with the intension of making more friends.

4 – LinkedIn is the Most Popular Social Network for Career Professionals

LinkedIn was established in 2002 with the aim of providing a platform for professionals to link up and network. For career guys, getting connections and networking with the right people determines whether you’ll succeed or fail, and where else to start if you wish to build new business networks and connection? Think about this, LinkedIn has registered over 400 million career professionals.

5 – Over 5 million Photos Are Uploaded Daily On Instagram

Instagram is a popular social site for sharing moments with friends through photos and videos. Since its launch, more than 500 million people have registered on the social site. Since 2010, more than 16 billion photos have been uploaded on the site.

6 – Approximately 60 million Tweets are Sent Each Day

Twitter has the most active users on social media. There are over 60 million tweets sent per day, and this is about 9, 200 tweets sent every second. Interestingly, over 225 million people who’ve registered on twitter users just to read other people’s tweets.

7 – YouTube Streaming is The Next Big Thing After Cable TV

Did you know that YouTube has over 1 billion unique visitors a month? Today, more people prefer to stream videos and enjoy music on YouTube than sit and watch cable TV. Considering that people have access to high speed internet, more are likely to stream YouTube content than watch their favorite programs on cable TV. Yes, YouTube streaming is a viable competitor for cable TV service providers.

8 – Social Media is More Popular Than Porn

Are you wondering how popular social media is on the Internet? Well, the most popular online activity is not gaming, or streaming music, it is social media! In fact, it is more popular than porn.

9 – The Google +1 Button is Hit More than 5 Billion Times Daily

The Google +1 button, which is shorthand for “this is interesting, please check it out” is hit many times a day- a little over 5 billion times! It is used by friends to share interesting content on the Internet.

10 – Social Media is the Most Effective Platform for B2B Marketers

Marketers have a reason to smile. Because of social media platform, they can distribute their content to reach millions of customers online. In fact, about 90% of retail brands utilize more than two social media platforms. 87% of B2B marketers distribute their content via social media.

11 – In Social Media, Visual Content Rules

People are attracted to visual content in social media compared to other types of material. If you are a marketer and you aren’t making enough sales, maybe it’s because you aren’t using the visual media effectively. Visual content rules in social media and it gets shared more than 40 times compared to other type of content.

12 – Pinterest and women

In the business world, it pays to know your target market, audience, behavior, and what they engage in when online. It is important to know who to market to and how to convert the process into sales. Many marketers are not aware of the marketing mistakes to avoid, hence fail to apply the right strategies to use online. There are According to research, more than 42% of all women surfing the Internet use Pinterest. Therefore, if you are selling products targeting women, you know where to look online.

13 – Pinterest’s 10 million record

Still on Pinterest, the 10th million subscriber registered on Pinterest exactly a year after its launch. No other website in the history of Internet has ever attained the 10 million unique subscribers mark this fast.

14 – About 47% of internet surfers use their social network accounts to make purchases online

Businesses should work out strategies to enable them maximize their conversion rate using social media as this has the potential to improve their sales revenue and facilitate faster growth. According to statistics, more than 47% of online shoppers tend to use their social media accounts to buy things online.

15 – SnapChat Turned Down $3 billion offer From Face book

In 2013, Facebook offered to purchase SnapChat for $3 Billion, but the photo sharing social network turned down the offer. It now has over 100 million subscribers who share over 9000 photos each second.

16 – Facebook is a giant in online referral traffic

The social site accounts for over 22% of the traffic in the social media world. Many people are redirected to other websites via Facebook. In fact, the site is responsible for over 23% of all online referral traffic.

17 – Facebook is a Major News Outlet

According to statistics, more than 31% of U.S. citizens receive their daily news update from Facebook. At this rate, the existing paper news outlets will become obsolete in a few years since many people prefer to be updated through their social media accounts rather than subscribe to the local dailies.

18 – Twitter Bird Logo

Ever wonder where the company got their brand logo design from? Well, the bird that is featured on the social site’s logo is named Larry, derived from Boston Celtics forward Larry Bird.

19 – Twitter is extremely popular with world leaders

More than 90% of world leaders have a twitter account. However, not everyone use their account the way ordinary citizens do. Most accounts by these prominent people are managed by their assistants, and when they send a tweet, they always sign with their initials to indicate to their followers that it was a personal tweet.

20 – Only 28% of Online Adults Use Instagram

Even though Instagram is popular with celebrities and their fans, it is not popular among adults who use the Internet. In fact, only 28% of adult internet users have accounts with the social platform. It is more popular with the younger demographics. Older persons are attracted to Twitter compared to Instagram. Facebook is for everyone.

21 – Instagram and the City that Never Sleeps

On Instagram, New York City, also known as the “city that never sleeps” is the most geo-tagged metropolis. The second most geo-tagged location is the Times Square, also located in New York.

22 – Whatapp is the Most Popular Instant Messaging Service

In the world of instant messaging, Whatsapp is the most popular application. The site was acquired by Facebook at $19 billion. It reached 1 billion downloads in 2014.

23 – Facebook Messenger & Whatsapp are the Giants of Instant Messaging

Considering that many people use Facebook Messenger and Whatsapp to chat with friends, it is not surprising that the two companies are responsible for maintaining about 60 billion messages each day. Today, it is easier to jot you’re a friend a quick line on Whatsapp than go through the hustle of sending a long text via email.

24 – Facebook Adds 500, 000 New Users Daily

Facebook is big and still growing. It boasts of over 1 billion users, and the platform registers over 500, 000 new users daily on its base. This has improved its advertising prospect considering that many companies want to target millions of customers. Therefore, it increases its ad revenue because it has many subscribers to market the companies to.

25 – Facebook has the Most Engaged Users

Among all the popular social platforms, Facebook has continued to outshine the rest in terms of keeping its subscribers interested. Over 70% of its users log in at least once each day, with 44% of this lot logging in several times daily.

Sophia Clark is a creative writer from New York who loves to share her thoughts with readers. In her free time, she enjoys writing fiction as well as reading it. Her big dream is to publish a novel one day. Connect with her on Twitter and Google +.